NINETY NINES CLOTHING
Ninety Nines Clothing was one of my main final projects in my third year of university. The idea came from both my love of travel and is also a nod to the famous female pilot; Amelia Earhart. She was a huge inspiration to me growing up, I always admired her strength, individuality and mostly her love of seeing the world.
With these things in mind, the main aim of this project was to create a one of a kind jacket with unique branding and some special features, such as different sized pockets to carry i.e; technology, books, pens, pencils etc in, whilst also being stylish. I really wanted to combine the fairly recent technology of waterproof jackets with the convenience of being able to carry the essentials you need for a flight, car, train or bus journey without needing an extra backpack. After the physical product came the advertising (Posters, magazine advert etc).
The thing I found most enjoyable about this project was the fact that I could make it look however I wanted to, and I absolutely love the logo!