S.P.Pritchard Building contractors is my fathers independent building company that he established in 1988. As part of my final year university projects, he asked if I would re-brand the company as a whole. Including a new logo for his van and new uniforms, as well as a scaffolding banner.

This project in particular was quite a challenging one as I had to really think outside the box (no pun intended.) On the one hand I was required to try and keep some elements from the old logo, as well as try to put a modern twist on it.

To successfully complete the brief I had a look at other logos within the building industry and tried to find a balance between the font and logo itself. After some research I designed a logo that represents a roof/beams in a house which often symbolise strength/support. The font stayed very similar to the previous logo as this was a request by the client.